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“Picked up the Speedcat OG for everyday wear and they were comfortable all day from day one. Heads up, they run narrow, so size up. Already eyeing the red pair.”
“Can y'all restock the Speedcat Wedges.”
INSTAGRAM“Will you restock Speedcat OG women's in archive gold?”
INSTAGRAM“Bring back the Puma Klim.”
INSTAGRAM“Why did you stop making 917s??”
INSTAGRAM“How dare you only make these in men's.”
INSTAGRAM“Why doesn't Puma make half sizes? A 12.5 would be perfect.”
REDDIT · r/PUMA| Where rivals win | Who wins it, and how | Where PUMA stands |
|---|---|---|
| Speed | Adidas · 15% of its social praise is speed; PUMA 5% | Behind. Only the PUMA Deviate Nitro Elite running shoe is praised for speed. |
| Staying power | Adidas · the Samba and Gazelle sneakers sell year after year | Behind. Speedcat chatter follows this season's drops and restocks, not a staple that sells every year. |
| Wide sizes | New Balance · 2E to 4E widths | PUMA sells a wide on the Velocity Nitro and Deviate Nitro running shoes. But PUMA offers no wide in casual wear. |
| Road to trail | Hoka · the Challenger owns the hybrid | Shoppers call Pumagrip the best outsole. But PUMA does not offer a road-to-trail shoe. |
36% of PUMA's praise, the largest share. Keep the Speedcat and Suede color drops coming.
26% of praise, and the top reason to buy. Keep comfort on the Speedcat and Palermo: it is their top praise.
12% of buying reasons; 7% of Adidas buyers name it. Hold the gap: the Speedcat matches the Samba at $100 and the Suede sits $35 under the Gazelle.
31% of complaints. Add a wide on Speedcat and Palermo. Cut the running wides on a wider last, not a stretched upper.
20% of complaints. Create suede that survives humid climates. Build a Fast-R outsole that lasts 300 km.
16% of complaints. Add a thicker sole and a softer collar on the Speedcat. Fix the Palermo tongue that presses on the toes.
| Build | Type | Why | Rival to beat |
|---|---|---|---|
| True-wide Speedcat and Palermo | Variant | Narrow fit is the top complaint (31%). PUMA already cuts a wide on its running shoes; none on its casual lines. | New Balance 574 wide |
| Stable plated racer | New | No plated racer is sold as a stability shoe; stability is 20% of running chatter. | Nobody yet |
| Road-to-trail Deviate | Variant | Road-to-trail is emerging; shoppers call Pumagrip the best outsole. | Hoka Challenger 7 |
−19 pts fall in studs and grip's share of football chatter. Sell the Future and King on fit and lockdown.
−10 pts fall in foam-first trainers' share of running chatter. Lead with plates, grip and stability.
−6 pts fall in plateless max-foam trainers' share of chatter. Sell it as the max-cushion daily shoe; comfort is 29% of its praise.