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Best Niacinamide Serum: $6 – $55 Across 3 Stores (Amazon, Target, Walmart)

Updated Feb 13, 2026

By Rohit Singhal & Namrata Khubchandani· Ex Amazon, Walmart, Wayfair, AQR & Goldman Sachs.

Roo's Verdict

Top picks ranked by relevance and ratings.

We compared thousands of niacinamide serums from $5.97 to $55 across Amazon, Walmart, and Target. The Niacinamide 10% + Zinc 1% 30ml ($13.99 at Walmart) is our best value pick at 5 stars with only 5 reviews, providing a hydrating formula ideal for blemish-prone skin — $6.01 more than Good Molecules Niacinamide Face Serum 1oz ($5.97 at Walmart) which has a lower review count despite excellent efficacy.

💰 Budget
The Good Molecules Niacinamide Face Serum 1oz ($5.97 at Walmart) is the budget option at 4.7 stars with 765 reviews. It offers similar benefits for under $6, making it an affordable alternative with a solid performance record.

⭐ Top Rated
The Ordinary Niacinamide 10% + Zinc Serum at 4.7 stars with 48,200 reviews ($6.00 on Amazon). It stands out for its extensive review count, making it a trusted choice, but priced similarly to our best value pick with slightly more features.

3 stores

compared in real time

75+ products

tracked for this search

821% price gap

$5.97 – $55.00 range

Updated Feb 13, 2026

prices verified today

How we ranked Niacinamide Serum: Shopperoo compared 75+ options across 3 stores (Amazon, Target, Walmart) and scored each on price , star rating, review volume, and availability. The cheapest option is $5.97 at Walmart — 821% less than the highest-priced equivalent. Roo's best value pick is "Niacinamide 10% + Zinc 1% 30ml" at Walmart for $13.99 (5 ★ from 5 reviews). Rankings are updated in real time and are not influenced by retailer fees or sponsored placements.

💰 $5 saved vs Amazon's first picks
🏆 Best Value
Niacinamide 10% + Zinc 1% 30ml - rated 5 stars from 5 reviews

Niacinamide 10% + Zinc 1% 30ml

5.0★(5)

Per oz

$0.47

Walmart

$13.99

🚚 Feb 20

The Ordinary Niacinamide 10% + Zinc Serum - rated 4.7 stars from 48200 reviews

The Ordinary Niacinamide 10% + Zinc Serum

4.7★(48.2K)

Amazon

$6.00

🚚 Today 2PM-6PM

Target

$6.00

Good Molecules Niacinamide Face Serum 1oz - rated 4.7 stars from 765 reviews

Good Molecules Niacinamide Face Serum 1oz

4.7★(765)

Walmart

$5.97

🚚 Today

Target

$5.99

Good Molecules Niacinamide Serum 5% - rated 4.7 stars from 625 reviews

Good Molecules Niacinamide Serum 5%

4.7★(625)

Amazon

$8.00

🚚 Tomorrow

Good Molecules Niacinamide Serum 10% - rated 4.6 stars from 11300 reviews

Good Molecules Niacinamide Serum 10%

4.6★(11.3K)

Amazon

$5.97

🚚 Sun, Feb 15

Good Molecules Niacinamide Serum 75ml - rated 4.6 stars from 710 reviews

Good Molecules Niacinamide Serum 75ml

4.6★(710)

Per oz

$4.73

Target

$11.99

JUMISO Niacinamide 20% Face Serum 40ml - rated 4.6 stars from 395 reviews

JUMISO Niacinamide 20% Face Serum 40ml

4.6★(395)

Amazon

$16.80

🚚 Today 2PM-6PM

Naturium Niacinamide Face Serum 1oz - rated 4.5 stars from 16000 reviews

Naturium Niacinamide Face Serum 1oz

4.5★(16K)

Amazon

$16.99

🚚 Today 2PM-6PM

Naturium Niacinamide Serum 1fl oz - rated 4.5 stars from 1529 reviews

Naturium Niacinamide Serum 1fl oz

4.5★(1.5K)

Target

$16.99

The Ordinary Niacinamide 10% + Zinc 2oz - rated 4.5 stars from 390 reviews

The Ordinary Niacinamide 10% + Zinc 2oz

4.5★(390)

Per oz

$6.00

Walmart

$12.00

Tree of Life Niacinamide Serum 2fl oz - rated 4.4 stars from 75900 reviews

Tree of Life Niacinamide Serum 2fl oz

4.4★(75.9K)

Per oz

$7.50

Amazon

$14.99

🚚 Today 2PM-6PM

Anua Niacinamide 10 + TXA Serum 1.01oz - rated 4.4 stars from 12400 reviews

Anua Niacinamide 10 + TXA Serum 1.01oz

4.4★(12.4K)

Amazon

$21.84

🚚 Today 2PM-6PM

COSRX Niacinamide Face Serum 0.67oz - rated 4.4 stars from 7300 reviews

COSRX Niacinamide Face Serum 0.67oz

4.4★(7.3K)

Per oz

$28.34

Amazon

$18.99

🚚 Sun, Feb 15

Eclat Skincare Niacinamide Serum 1oz - rated 4.3 stars from 74700 reviews

Eclat Skincare Niacinamide Serum 1oz

4.3★(74.7K)

Amazon

$7.64

🚚 Today 2PM-6PM

La Roche Posay Mela B3 Dark Spot Serum 1fl oz - rated 4.3 stars from 1714 reviews

La Roche Posay Mela B3 Dark Spot Serum 1fl oz

4.3★(1.7K)

Target

$44.99

Bubble Skincare Vitamin C Niacinamide Serum 1oz - rated 4.8 stars from 1176 reviews

Bubble Skincare Vitamin C Niacinamide Serum 1oz

4.8★(1.2K)

Walmart

$14.97

🚚 Today

Target

$14.99

e.l.f. SKIN Thirst Burst Gel Serum 1oz - rated 4.7 stars from 3098 reviews

e.l.f. SKIN Thirst Burst Gel Serum 1oz

4.7★(3.1K)

Walmart

$12.97

🚚 Today

Olay Super Serum Night Repair 1.0oz - rated 4.6 stars from 1901 reviews

Olay Super Serum Night Repair 1.0oz

4.6★(1.9K)

Walmart

$29.94

🚚 Today

ERase Spotless Serum 1fl oz - rated 4.6 stars from 20 reviews

ERase Spotless Serum 1fl oz

4.6★(20)

Walmart

$12.90

🚚 Mon, Feb 16

Medicube PDRN Pink Collagen Glow Jelly Mist Serum 100ml

Medicube PDRN Pink Collagen Glow Jelly Mist Serum 100ml

Per oz

$7.95

Walmart

$26.87

🚚 Feb 21

Good Molecules Hyaluronic Acid Face Serum 1oz - rated 4.8 stars from 1891 reviews

Good Molecules Hyaluronic Acid Face Serum 1oz

4.8★(1.9K)

Target

$5.99

Olay Regenerist Night Serum 1oz - rated 4.8 stars from 197 reviews

Olay Regenerist Night Serum 1oz

4.8★(197)

Target

$34.99

Paula's Choice Niacinamide Face Serum 0.67oz - rated 4.5 stars from 1900 reviews

Paula's Choice Niacinamide Face Serum 0.67oz

4.5★(1.9K)

Per oz

$82.09

Amazon

$55.00

🚚 Sun, Feb 15

Naturium Multi-Peptide Serum 1fl oz - rated 4.4 stars from 417 reviews

Naturium Multi-Peptide Serum 1fl oz

4.4★(417)

Target

$24.99

Good Molecules Niacinamide Face Toner 1oz

Good Molecules Niacinamide Face Toner 1oz

Target

$5.99

Get Today's Best Price

We check 10+ retailers so you don't have to.

Chat with Roo for:feature comparisonsreview summariesprice alerts

Quick Comparison: Top Picks

Best Value

Niacinamide 10% + Zinc 1% 30ml

$13.99 at Walmart

  • ✓Hydrating formula ideal for blemish-prone skin
  • ✓$6.01 more than Good Molecules for effective treatment
  • ✕Only 5 reviews limit reliability insights

Budget

Good Molecules Niacinamide Face Serum 1oz

$5.97 at Walmart

  • ✓Solid performance track record at under $6
  • ✕Lower review count than top-rated options

What to Look For in Niacinamide Serum

  • Concentration: Higher concentrations (10% or more) may yield better results for texture and blemish control.
  • Formulation: Serums with added zinc may help reduce sebum production for oily skin types.
  • Brand reliability: A brand with numerous reviews often indicates trust and effectiveness among users.

How Shopperoo Compares Products

Shopperoo's AI scans live pricing from Amazon, Walmart, Target, Kroger, and other major retailers, then ranks products by balancing price, ratings, review count, and availability. Our best value pick isn't just the cheapest — it's the product with the best combination of low price and high customer satisfaction. Learn more about our methodology

Get Today's Best Price

We check 10+ retailers so you don't have to.

Chat with Roo for:feature comparisonsreview summariesprice alerts

FAQ: Niacinamide Serum

Where is Niacinamide Serum cheapest right now?

The budget Niacinamide Serum is $5.97 at Walmart — "Good Molecules Niacinamide Face Serum 1oz". The most expensive is $55.00 at Amazon — a 821% price gap for comparable products. Price gaps this wide typically reflect differences in pack size, bundle inclusions, or retailer promotional cycles. Shopperoo checks 3 stores in real time so this reflects today's live pricing as of Feb 13, 2026.

What's the best value Niacinamide Serum?

Roo's best value pick is "Niacinamide 10% + Zinc 1% 30ml" at Walmart for $13.99 - it scores best on price ($0.47), rating (5★ from 5 reviews) and availability.

Which stores have Niacinamide Serum?

Shopperoo found Niacinamide Serum in stock at all 3 stores we track: Amazon, Target, Walmart. Amazon carries the widest selection, followed by Target. Store availability and pricing are checked in real time — if a store sells out or changes its price, Shopperoo updates within hours. Prices last verified Feb 13, 2026.

How does Shopperoo rank Niacinamide Serum?

Shopperoo pulls live product data from 3 retailers and scores each Niacinamide Serum on four factors: price, star rating, number of verified reviews, and real-time stock availability. Products are grouped into three lists — Best Value, Top Rated, and Lowest Price — so shoppers can choose based on their priorities. No retailer pays to appear in these rankings; placement is determined solely by the score.

How much can I save on Niacinamide Serum?

Choosing Shopperoo's best-value pick saves $5 compared to Amazon's default top result. Amazon's algorithm surfaces sponsored and Prime-eligible products first, which aren't always the best price. The full price spread across all 3 stores is 821% — $49.03 between the cheapest and most expensive comparable option. Shopperoo's rankings are not influenced by affiliate fees or sponsored placements.

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